Graphic Design News

Graphic Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Italian Capital of Culture 2023 Logo And Launch Campaign

Italian Capital of Culture 2023

One logo shared by two different cities (Bergamo and Brescia, united as year 2023 Italian Capital of Culture) inspired to the pop culture and designed to evolve during time. The whole geometry is based on bending of linear elements with constant thickness, inspired by the construction rods for which the two cities are well known, with the aim of overturning a stereotype of industrial cities and celebrate their resiliance during the first covid-19 surge. The iconic red element not only is a 3 and a B at the same time, but also can acquire different meanings and shapes in different contexts.

Continue reading about Italian Capital of Culture 2023 Logo And Launch Campaign

 
Ancient Village Illustration

Ancient Village

Old Town of Lijiang is a series of illustrations created to present and protect the culture of an ancient town in China. The illustrations show cultural heritage elements, local scenes and layered colours in a national style. Each image is drawn with vector design software at 800 by 800 millimetres and reproduced with high quality printing technology. The series shares the natural and human heritage of Lijiang in a visual language suited to modern taste. The aim is to raise public awareness of traditional village culture and its protection.

Continue reading about Ancient Village Illustration

 
Big Dream Visual Design

Big Dream

This visual design pays tribute to Asian Pacific American Heritage Month with a blend of traditional and modern styles that captures the essence of classic Chinese art. Nuanced brushstrokes showcase the beauty and depth of this art form. The study exhibits a balance of sophistication and cultural significance that is synonymous with Chinese calligraphy, highlighting its relevance to Asian culture. The design language is timeless, merging art and design to connect to the beauty of the past while forging a path towards the future, in celebration of the Asian Pacific American culture.

Continue reading about Big Dream Visual Design

 
Unajiro Visual Identity

Unajiro

Unajiro is a visual identity created for an eel restaurant brand. The identity includes a logo and a complete set of applied items, such as decorations, lanterns, chopstick bags and aprons. The logo combines the katakana and hiragana forms of the letter U, the word umai, which means delicious, and the first sound of the Japanese word for eel. The design follows a traditional Japanese craftsman style and expresses the concept of a delicious rice bowl. A recycling mark was added to the chopstick bag. The words for prosperous business on the front cover carry a wish for good trade.

Continue reading about Unajiro Visual Identity

 
Master Ji Gong Movie Poster

Master Ji Gong

Master Ji Gong is a trailer poster for a Chinese animated fantasy adventure film of the same name. The poster measures 750 by 1050 millimetres. Chinese ink and traditional Chinese elements are used to create a poetic and mysterious eastern atmosphere. The dragon and the monk, shown with a red kasaya, a patchwork outer vestment and a palm-leaf fan, are figures from the film and were rendered with three-dimensional software. The ink was made with water and tested on rice paper, hard paper and cloth to compare textures. All parts were then combined digitally.

Continue reading about Master Ji Gong Movie Poster

 
Snow Peak Visual Identity

Snow Peak

Recognition is an important evaluation index in logo design. How to use a simple design language to integrate the hotel with the complex and changeable landmark Potala Palace is one of the difficulties in the whole design. The Potala Palace is a holy building in the eyes of Tibetans. Therefore, the design team refined the most representative element pillars as design elements, and created the image of the three-dimensional Potala Palace through two-dimensional techniques, so that the annotation conveyed a strong regional style.

Continue reading about Snow Peak Visual Identity