Miltos
Miltos is a brand identity and packaging design for a chocolate brand. The concept extends the bean to bar idea into a tree to bar approach that highlights the aroma of cacao. The package is made of dark blue fine paper with glitter processing, varnish that expresses a silk pattern and gold foil stamping. The case opens like the cover of a book and holds a flavor chart card that explains each taste in detail, as is done with wine. The assortment box is based on the image of a bookcase. The design supports a calm brand experience for adults.
Miltos Branding by Yuta Takahashi has been identified as an outstanding representation of communication design by the A' Design Awards. Miltos Branding won the Silver A' Design Award in Graphics, Illustration and Visual Communication Design in 2020. The A' Graphics, Illustration and Visual Communication Design Award is an international, meritocratic, just and fair design award that rewards excellent design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
