Northeast Custom
Northeast Custom is a set of illustrations about the culture of Northeast China. The series presents the architecture, folk life and cuisine of Heilongjiang, Jilin and Liaoning provinces. Creative cultural elements are combined with layered colors to build the atmosphere of each scene. The illustrations are drawn with vector design software and reproduced with high level printing technology to keep fine detail. Each image measures 3600 by 3600 pixels at 300 dpi. The aim is to present regional culture in a modern visual form and to support cultural tourism.
Northeast Custom Detailed Illustration by Cui Fan has been highlighted as an innovative representation of communication design by the A' Design Awards. Northeast Custom Detailed Illustration won the Iron A' Design Award in Graphics, Illustration and Visual Communication Design in 2024. The A' Graphics, Illustration and Visual Communication Design Award is an international, meritocratic, just and fair design recognition program which honors outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
