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Mono Pizza Brand Identity

Mono Pizza

Mono Pizza is a brand identity created for a pizzeria in the United Kingdom. The name joins the words Mona Lisa and pizza, linking fine art and cuisine. The logo merges the face of the Mona Lisa with the round shape of a pizza. The mark is drawn with the monoline technique and regular graphic shapes, so the calm gaze is suggested without fine detail. Only three colors are used, and the contrast between them completes a clear and minimal composition. The identity is applied to pizza packaging of 320 by 320 by 40 millimeters, printed with Pantone inks.

Mono Pizza Brand Identity by Irina Kolosovska was identified as an innovative illustration of communication design by the A' Design Award. Mono Pizza Brand Identity was awarded the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2023. The A' Graphics, Illustration and Visual Communication Design Award is a juried, academic and highly prestigious design accolade that recognizes outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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