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Oil Street Art Space  Visual Identity

Oil Street Art Space

Oi is the visual identity of Oil Street Art Space, a public leisure and cultural venue in Hong Kong. The site occupies the former clubhouse of a yacht club and includes a Grade II historic red brick building with a tile roof and an outdoor area of over 3000 square meters. The name replaces the letter L with an exclamation mark, which calls for attention and points to the location. The logo shape shows the act of calling out loud. Green is the identity color, suggesting an oasis for the arts within the city. The identity is applied to environmental graphics and printed items.

Oil Street Art Space Visual Identity by Kimhung Choi was featured as an innovative example of communication design by the A' Design Award & Competition. Oil Street Art Space Visual Identity earned the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2023. The A' Graphics, Illustration and Visual Communication Design Award is an international, jury-voted, fair and ethical design prize which celebrates outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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